RETHINKING RETINOL: WHY PHYTO-RETINOL IS THE FUTURE OF SKIN CARE

What’s the secret to skin that looks clear, smooth and radiant? Ask a dermatologist and they’ll likely tell you retinol. Widely considered the skincare industry standard for counteracting visible signs of aging skin, uneven skin tone and skin congestion, retinol promotes increased surface skin cell turnover by targeting the intracellular glue that binds dead skin cells together. This deep exfoliation literally reveals new skin.

RETINOL: THE CONVENTIONAL APPROACH HAS ITS CAVEATS

Your natural skin cell turnover slows down every decade, increasing from an average cycle of 28 days at age 30 to as many as 90 days by the time you’re in your 50s and 60s. This is why you inevitably lose the fresh-faced glow you took for granted in your teens and 20s. The truth is your skin looks older and duller because you have up to 3 months of dead skin cells sitting on top your face. If you think that sounds gross, wait until you find out what it does to your complexion.

As dead skin cells build up and new skin cells take up to three times as long to regenerate, this exacerbates the appearance of deep wrinkles, pores and dark spots, and can even worsen hormonal breakouts. Especially for women who still ovulate, during post-ovulation, they may experience increased oil in their skin. When it mixes with an accumulation of dead skin cells, it creates the perfect storm for clogged pores and growth of p. acnes bacteria.

Seasonal changes affect oil production too, at any age. In the heat of summer, skin tends to be oiler, which can exacerbate the appearance of congested skin. On the flip side, dry winter weather can slow down skin cell turnover, contributing to dead skin cell buildup. A preventative skincare routine including retinol supports optimal skin exfoliation, even if you’re younger than 30, helping to counteract visible skin imperfections and maintain a fresh-faced glow.

Bottom line: Whether you want to keep skin looking young and flawless from season to season or reverse the visible signs of aging brought on by a natural slowing of skin cell turnover, retinol effectively removes a buildup of dead skin cells and encourages a renewed appearance, revealing the brightest, youngest and smoothest looking version of your complexion.

But before you raid the drugstore aisle for all things retinol, know this: Its benefits come with plenty of not-so-desirable side effects. Derived from vitamin A, retinol is notorious for causing skin sensitivity, redness, dryness and peeling during the first several weeks of use. Known as a “retinol purge” this period often sees skin looking worse than before you started. Plus, retinol is contraindicated for pregnant or breastfeeding women and contraindicates wax hair removal on treated skin.

Because retinol can be so irritating, dermatologists recommend starting at the lowest available strength and using retinol no more than 2-3x/week at bedtime only. (Retinol breaks down when exposed to sunlight’s UVA/UBV rays.) At this rate, it typically takes at least 3 months to see results.

What if there was a better way to get glowy, younger looking skin without the irritating side effects of retinol? And what if you could experience visible benefits faster than with the average retinol regimen?

PHTYO-RETINOL IS THE FUTURE OF SKIN CARE

At Modere, innovation is our calling card. So, we set out to rethink retinol. As often happens, Mother Nature already had the answer — a plant based alternative called bakuchiol. Highly studied for its retinol-comparative results including younger, clearer and more even looking skin, bakuchiol is a phyto-retinol — a plant derived ingredient that acts like a retinol — that delivers optimal exfoliation without the side effects.

A 12-week clinical study comparing 0.5% retinol and 0.5% bakuchiol found that both ingredients were equally effective at reducing the appearance of wrinkles, but participants using retinol experienced more side effects, like skin sensitivity, dryness and peeling. What’s more, 59% participants using bakuchiol had visible improvements in skin tone compared to only 44% of retinol users.1

Ready to experience bakuchiol’s powerful results for yourself?

MODERE CELLPROOF: THE NEW GENERATION OF CLEAN BEAUTY

Modere CellProof Bakuchiol Booster takes your natural beauty to the next level with a powerful dose of 1% bakuchiol. Each concentrated drop promotes optimal surface skin cell turnover, targeting the buildup of dead skin cells that can exacerbate the look of wrinkles, uneven skin tone and a dull complexion. The result? Noticeably brighter, clearer and smoother looking skin with visibly reduced fine lines and wrinkles.

Added to CellProof Serum, Moisturizer or Eye Cream, CellProof Bakuchiol Booster amplifies your current skin care with a plant-based retinol alternative, but the benefits don’t end there. By deeply yet gently exfoliating, CellProof Bakuchiol Booster helps facilitate the delivery of

collagen and hyaluronic acid in BioCell Collagen® CG directly to skin’s surface — instead of on a buildup of dead skin — maximizing the benefits of your current CellProof products and supporting the appearance of youthful, collagen-filled skin that looks hydrated, plump and bouncy.

CellProof Bakuchiol Booster is scientifically formulated with simple, yet powerful, ingredients that perfectly complement your current CellProof routine. In addition to 1% bakuchiol, it contains 4% skin-brightening and barrier-protecting niacinamide and 1.2% plant-derived squalane for a boost of weightless hydration.

Bakuchiol, derived from the Indian babchi plant, delivers all the benefits of retinol without negative side effects or contraindications for use. Unlike conventional retinol products that should only be used 2-3x/week at night, you may see benefits faster with bakuchiol in CellProof Bakuchiol Booster because you can use it both morning and evening, every single day.

Niacinamide is a skin-loving B vitamin that promotes a luminous glow and a visibly brighter complexion, specifically targeting the appearance of dark spots and uneven skin tone. It’s gentle on skin and soothes the appearance of temporary redness, even in individuals with sensitive skin, while protecting skin’s natural moisture barrier and guarding against environmental stressors.

Squalane is a plant based moisturizer derived from olives that delivers weightless hydration for all skin types. Moisturizing is crucial when using retinols or phyto-retinols, as new skin cells need ample hydration to keep your complexion looking healthy, plump and supple.

CellProof Bakuchiol Booster

Benefits:

· Deeply exfoliates for a renewed appearance

· Supports surface skin cell turnover

· Promotes clearer and more even-looking skin tone

· Promotes glowing, visibly brighter skin

· Reduces the appearance of dark spots and skin discoloration

· Refines the appearance of pores

· Soothes the appearance of temporary redness

· Protects skin against environmental stressors

· Protects skin’s natural moisture barrier

· Delivers weightless hydration

· Reduces the appearance of fine lines and deep wrinkles

· Maximizes benefits of BioCell Collagen CG in CellProof Serum, Moisturizer and Eye Cream

Features:

· 1% bakuchiol derived from the Indian babchi plant

· Niacinamide and plant-derived squalane

· Concentrated formula reduces water and packaging waste

· Customizable with the Modere CellProof line

· Clean label, no animal testing

Usage:

• Dispense 5 drops of Modere CellProof Bakuchiol Booster into palm with CellProof Serum or Moisturizer and blend together before pressing gently onto clean face and neck.

• For use with CellProof Eye Cream, blend 1 drop with Eye Cream in palm before gently patting onto the eye area, and blend 4 drops with CellProof Serum or Moisturizer for the rest of the face and neck.

• For standalone use, apply 5 drops to fingertips and press directly onto clean skin before applying other products.

• For best results shake well and use daily, AM and PM, in conjunction with CellProof product.

SHOP NOW

Now there’s a better, faster way to achieve skin that looks clear, smooth and radiant without the unwanted side effects and risks of retinol. Boost your CellProof routine with CellProof Bakuchiol Booster and look as vibrant as you feel.